Navigating the pathways of growth and transition. My coaching helps career professionals and growth-minded individuals reclaim their spark and live with purpose.

We all hit those points where we know we’re capable of more, but we just aren't sure how to get there. Whether you're navigating a transition at work or chasing a personal goal, I’m here to help you find your way.

My coaching is pretty simple: we figure out exactly where you want to go, identify what's holding you back, and create a path to get you moving.

My practice is rooted in the ICF (International Coaching Federation) Core Competencies. This means our partnership is built on a foundation of strict confidentiality, ethical practice, and a "thought-provoking" process designed to maximize your potential.

Less overthinking, more doing.

If you're ready to level up your career and your life, let's talk*.

* I offer a free, no obligation, 30-minute discovery call.

- Erez Asif

About Me

For over 25 years, I have worked in companies spanning from startups and education technology to consulting and large multinational software companies. With over two decades of experience as a leader, managing teams of upwards of 40 employees, and working directly with C-level executives, I have acquired a keen awareness of what it takes to grow and achieve career goals at every level of an organization.

As the head of a global platform engineering organization at SAP, I lead teams building highly-secure cloud platforms for the world's most regulated industries. Beyond the technology, I am deeply committed to the professional development of our talent—mentoring everyone from interns and early-career individuals to experienced professionals and leaders. In parallel, I serve as an SAP Global Coach, helping individuals navigate and scale their own professional journeys.

As a father of three, a long-time youth sports coach, and a Big Brothers Big Sisters volunteer, I’ve spent much of my life helping young people find their footing. Whether it's on a court or in an office, my goal is the same: to help someone see their own potential and then give them the tools to reach it.

https://www.linkedin.com/in/erez-asif

Erickson Logo Erickson Coaching International Trained Coach: As an Erickson trained coach, I uphold the International Coaching Federation (ICF) standards, ensuring my practice is built upon professional principles.

SAP Logo SAP Global Coach (Verify on Credly): At SAP, I help clients to maximize self-awareness and soft skills, through asking thought-provoking questions and fostering self-reflection. The coaching process focuses on topics that include: Leadership, Conflicts, Skill/Career Development, Diversity, Change, Life Balance and others.

Community and Mentorship

I strongly believe that being involved in the community and giving back not only helps me "pay it forward", but also brings personal fulfillment and satisfaction that inspires my actions in my personal, professional, and coaching life. Engaging with diverse perspectives through mentorship allows me to see the many 'pathways' people navigate. It keeps my coaching lens wide and ensures I’m bringing fresh, real-world empathy to every session.

Pro-Bono Professional Services

Educational Institutions

Mentorship-focused, academic, and supportive.

Each academic semester, I allocate time for two pro-bono 'Resume to Reality' workshops, or a select number of 1-on-1 early-career strategy sessions for graduating students.

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Non-Profits & Mission-Driven Orgs

Community-rooted, empathetic, and impact-driven.

I am currently offering a limited number of pro-bono 'Strategic Leadership Sessions' (3 sessions) to local non-profit and mission-driven leaders.

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Interview Prep Service

I believe that the "insider knowledge" of the corporate world should be accessible to everyone, regardless of their starting point. That’s why I dedicate a portion of my practice to providing pro-bono interview prep workshops and 1-on-1 coaching for students at select local schools.

Additional information is available at www.PrepForInterviews.com

Personal Volunteerism

Youth Sports Coaching:

I've spent over a decade coaching youth sports, including soccer and volleyball from elementary to high school. It was a once-in-a-lifetime opportunity to spend quality time with my children in unique high-pressure and social settings. My passion went beyond being a "parent coach"—it was to help young athletes develop their skills, confidence, and sportsmanship.

My commitment has always been to stay prepared and keep learning myself. Earning my US Soccer D Coaching License was more than just a credential; it represents a formal commitment to learn how to instruct, motivate, and lead young players effectively.

Year	Sport	Level / Age Group	Role
2023–2024	Volleyball	High School	Head Coach
2021–2022	Volleyball	Middle School	Head Coach
2018–2022	Soccer	U10 – U16 Girls	Head Coach (Licensed)
2016–2017	Soccer	U8 – U10 Girls	Head Coach
2010–2012	Basketball & Baseball	U7 – U8 Boys	Assistant Coach

Big Brothers Big Sisters Of America (BBBS):

As my children have grown more independent, I’ve shifted my focus toward community mentorship. Serving the Washington DC Metropolitan area as a volunteer with Big Brothers Big Sisters as a mentor, I aim to provide consistency, safety, and the same intentional support and guidance I brought to the sports field—helping the mentee child build the confidence to navigate their own paths.